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Setting the Price

The price is the first thing buyers notice about your property. If you set your price too high, then the chance of alienating buyers is higher. You want your house to be taken seriously, and the asking price reflects how serious you are about selling your home.

Several factors will contribute to your final decision. First, you should compare your house to others that are in the market. If you use an agent, he/she will provide you with a CMA (Comparative Market Analysis). The CMA will reflect the following:

  • houses in your price range and area that were sold within the last half-year
  • asking and selling prices of houses
  • current inventory of houses on the market
  • features of each house on the market

From the CMA, you will learn the difference between the asking price and selling price for all homes sold, the condition of the market, and other houses comparable to yours.

Also, try to find out what types of houses are selling and see if it applies to your area. Buyers follow trends, and these trends can help you set your price.

Always be realistic. Understand and set your price to reflect the current market situation.

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Wick Ashburn & Leslie Cook
Highlands, NC 28741
Wick Mobile: 828-421-0500
Wick Email: wick@ashburnrealestate.com
Leslie Mobile: 828-421-5113
Leslie Email:leslie@ashburnrealestate.com

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We had a truly enjoyable experience with you; exploring, dreaming and discovering what could be possible for Mike and I and our girls. It is hard for me to explain how easy you made it for us to see and look at what was a true cross section of homes and cottages. We felt like we were visiting a friend and just looking around. Thank you. Mike and Debbie
Gus and I cannot begin to express our appreciation to you and Leslie for all that you did for us during this prolonged and extremely problematic closing. We can't wait to get back up there! Gus and Jan
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